Презентация на тему "Apple Inc."

Содержание

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  Apple Inc.

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  Road Map

  History Some Interesting Facts About Apple Company Profile Mission & Vision Market Share SWOT Analysis Conclusion

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  1974 The idea for Apple Computers was BORN

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  1974 The idea for Apple Computers was BORN 1976 First Computer was SOLD

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  1984 The Macintosh was INTRODUCED

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  1984 The Macintosh was INTRODUCED 1985 was discharged Steve Jobs

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  1986 1990

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  1990 1993

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  1994 1996

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  1998 1999 Apple introduced all-in-one the iMac Also Apple unveiled the iBook

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  And the Innovations continue…

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  Some Interesting Facts About Apple

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  Steve Wozniak Steve Jobs Apple was started by

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  Steve Wozniak Steve Jobs To raise enough money they sold…

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  Best Global Brands 2013

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  APPLE SOLD 40 MILLION iPHONES LAST YEAR. 110,000 iPhones per day

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  officially bigger than Microsoft ($73.7 billion) Now, Apple generated revenue of $156 billion

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  Even bigger than the GDP of 100 other countries

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  $470.94 B $231.2 B Enterprise Value Total GDP

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  Apple makes their employees work on FAKE PROJECTS until they can be trusted! 

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  Early Galaxy S phones and their software were Apple Galaxy S heavily influenced by the iPhone.

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  Apple Inc. Company Profile Vision & Mission

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  Apple Inc. Current Profile

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  Mission Statement

  "Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings." 

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  Vision Statement

  We are “committed” in producing high quality products and providing high quality service thus setting high industry standards for other competitors.

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  Apple Inc. Product Market Share Local & International Markets

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  From Where Apple is Making Money

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  Global Market Share

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  Current Growing Products of Apple are…

  iPads iPhones

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  Apple Inc. Competitors & Products line

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  iMac iPod iPod Nano iPad Mac Book Air iPhone 4s iPhone 5s iPhone 5C

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  Apple Inc. Competitors

  Apple has many competitors like in computers…

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  In smart phones industry

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  In iPads industry

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  Apple Inc. SWOT Analysis & Conclusion

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  S Faithful customers Apple is a leading innovator in mobile device technology Strong financial performance ($10,000,000,000 cash, gross profit margin 43.9% and no debt) Brand reputation

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  APPLE BRAND STRATEGY MODEL

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  W 1.High price 2.Decreasing market share 3.Further Change in management 4.Long term gross margin decline

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  O 1.High demand of iPad mini and iPhone 5 2.iTV launch 3.Growth of tablet and smartphone markets 4.Strong growth of mobile advertising market

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  T 1.Rapid technological change 2.2013 tax increases 3.Rising pay levels for Foxconn workers 4.Strong dollar

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  How to THINK DIFFERENT Conclusion For more than 35 years apple has been a trends set company able to foresee the future of domestic computers and consumers electronics, it will continuing it because apple’s others name is innovation and apple know,

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  Stay Hungry, Stay Foolish. Think Different