Содержание
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GROW THEBUSINES
WITHUS With over 8 years of experience in running self-operated Gambling and Affiliate Marketing products, our team of professional project managers, developers and financial specialists is ready to provide an all around support in launching and scaling of your Gamblingbusiness! - Fresh casino productslaunch - Affiliate Marketing businessdevelopment - Current projects consulting &audits - Financial scalingtroubleshoot - Marketingresearches - Players potentialanalysis - CPA, CPL, Hybrid, Rev Sharemodels 2 - Design & servicesdevelopment
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STARTINGNEW
3 ONLINECASINO ThinkingaboutyourownBrand,butnotsurewheretostartfrom? AffConsult is here tohelp! TRY OUT OUR DEALS: -GEOresearch - Financialplanning - Product &projectstructuring - White Label &Turnkey - Providers, Antifraud, VIPmanagement, Players retention, KYC & AMLservices - Marketing strategy & bonussystems - Law &licensingservices - Workforce teaching &optimization
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AFFILIATEMARKETING
4 SOLUTIONS Affiliate Program makes it easy to attract and monitor traffic from the worldwidePartners! - Turnkeydevelopment - Front page & Cabinetdesign - Offer modelsplanning - CPA, CPL, Hybrid, Rev. Shareaccounting - Marketing & SMMservices - Cohortanalysis - Departmentsset-up - Affiliate programadministration NEW PRODUCTS: EXISTING PRODUCTS: - Affiliate Statisticsrefactoring - Projectre-designs - Marketing strategiesanalysis - Payment modelsoptimization - Antifraud systemsdevelopment - All-round serviceimprovement - Departments productivityaudit - Microservicesimplementation
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CASINOPRODUCT
5 « I have no clue how to work with the VIP players!» COMMONIS UES The combination of classical product related problems andsituations: « I want to launch my own online casino brand, but I don’t understand how much it should cost and what strategy to choose!» « I have many abusers and bonus hunters in my product!» « I am unable to structure the development procedure! » « The average GGR is constantly decreasing!» « I feel like the retention marketing is not working well! » « I don’t know which slot providers and payment systems are popular within specified countries! » « I am facing an incoming players quantity downturn!» « The product has been operating formore than a year, however it is unscalable!» « My player’s average deposit rate is low. The players are afraid to play at the casino!» « How do we open a new players region? What should we beginwith?»
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AFFILIATEPROGRAM
6 COMMONIS UES Affiliate Marketing requires special knowledge andassistance: « We’ve heard about Affiliate Marketing, but not sure where to start from!» « Our front-page design is way too old!» « We are opening a new region and want to find out about local CPA & CPL rates!» « The CPA payback schedule is fluctuating way toomuch! « We are getting too many rubbish Affiliates!» « We need more high level Affiliates in our Program!» « Can You develop an automatic CPA payback & cohort analysis tool?» « The general traffic quality from our Affiliates is constantly decreasing!» « My Affiliate managers just don’t know how to communicate with English speaking Affiliates!» « We’ve heard about Affiliate conferences and would like to participate in one of them!» « We would like to set up a bonus shop/program for the Affiliates!» « We are facing difficulties with understanding of the common casino traffic sources!» 3
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CASINO
CASESTUDIES Given: Our Client purchased a Maltese turnkey pack from the world known service provider and faced difficulties with initial players attraction and management. OURSOLUTIONS: Focus shift to 4 Tier-1 countries, that led to an increase in players managementquality. Developing of specific bonus programs. Sms and email marketing meansimprovement. The Client did not have any professional background in online Casinos and was vague about product mechanics. Our team has given multiple speeches and lessons regarding the business terminology, financial and managerial aspects. Apart from increasing the monthly active players inflow, we have managed to positively double up the game turnover leading the product to monthly paybacks. 7 Discoveries: Undiversible list of acceptedregions Poor retentionmarketing Low understanding ofstatistics Small GGR per playernumbers
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AFFILIATEPROGRAM
CASESTUDIES Given: Due to a rapid quartile business scaling, the Client faced difficulties with Affiliates traffic analysis, CPA paybacks and departmentstructure. OURSOLUTIONS: Complete restructuring of the Affiliate Department into Supports, Accounts and Networksmanagers. Updating the CPA payment model KPIs, introduction of diverse baseline and FD/RD% accumulatives. Developing a specific cohort analysis tool that automatically verifies all Affiliate’s subchannels. Complete front page redesign, anti fraud tool code refactoring, admin panel flowoptimization. 8 Discoveries: Large volumes of new Affiliatesregistrations Poor CPA & Hybrid traffic control &management No knowledge base regarding players cohortanalysis Low quality of Affiliate ProgramSoftware
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SMARTGAMBLING SOLUTIONS
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